Saturday, November 30, 2019

The Signal Corps Officer

Branch introduction The United States Army Signal Corps was established in 1860 with Albert Myer, an army doctor, as the pioneer Signal officer and was enacted as a distinct branch of the army by an Act of Congress in 1963. It has played a significant role since the American Civil War up to date, offering integrated services from military intelligence, weather forecasting to aviation. Signal corps has its headquarters located in Fort Gordon, Georgia.Advertising We will write a custom research paper sample on The Signal Corps Officer specifically for you for only $16.05 $11/page Learn More The Signal Corps have a coat of arms with a shield; a crest; and a motto, â€Å"Pro patria vigilans†, inscribed on it. The Signal Corps are customarily recognized with white and orange colors. The branch’s insignia is shown by two crossed flags and a burning torch which symbolize communication or signals (U.S. Signal Corps 2003). The Signal Corps Officers is an operations support branch, whose function is to provide dynamic and integrated information structure to enable command and coordination of the Army’s combat units at times of calm and conflict. The success of the armed forces mainly is determined by the capability of the army to be mobile, shoot and coordinate (which is necessary to achieve the other two). The signal corps officers play two important roles in the army, these are; they provide technical communications assistance; and they also play the role of combat leaders in times of an operation. Branch organization The Army’s Signal Corps handles all channels of communication for the whole Army force. The Signal Corps Officers aims to ensure guaranteed, secure, consistent and dynamic information structures in all stages of command and control and for whatever the environment. On every operation, information and data management (under responsibility of the Signal Corps) have been more important for the Army an d its successive victory. A Signal Corps Officer, subsequently, is required to be able to plan, set up, integrate, operate and maintain the Army’s voice, data and information networks, protocols and assets. Signal Officers are highly intelligent, forward thinking and possess a lot of knowledge on the variety of technology employed. The Signal Corps Officers was integrated into the United States Army Regimental System in 1986, with the aim of providing the army with a flow of identification and to enhance that model with an individual system, which could increase an officers likelihood of serving consecutive duties with his/her regiment.Advertising Looking for research paper on history? Let's see if we can help you! Get your first paper with 15% OFF Learn More Signal officers guide their seniors on the application of cables, switching, radios, and satellite communication structures and also command signal units at organization, team, and brigade stages. Vacancies to work as communication electronics staff officer are wide and demanding with missions globally at operational level â€Å"ranging from the forward edge of the battlefield to the White House Communications Agency in the nation’s capital† (U.S. Army 2000). Orientation into the unit starts with the Signal Corps Officer Basic Course. At this stage many newly promoted lieutenants may acquire varied operations as platoon leaders in strategic combat signal unit or as objectivity commanders in signal units that manage â€Å"strategic fixed station telecommunications switching centers, satellite terminals, and radio relay stations†. After graduation from college students who have electrical engineering degrees are assigned to work that involves exploring new technologies and bring up new communication gadgets, weapon control systems and other laser related technology. Branch officer life The responsibilities of a Signal Lieutenant may include: To plan and execute all modes of communication on operations, both at the time of peace and wartime; Understanding strategic problem solving and the Signal Soldier’s function of a leader in a combined army team or joint force situation; Coordinating recruitment of Signal Officers at all levels of command, from platoon to battalion and higher, in United States and trans-national missions. Training includes completion of the Signal Officer Basic Course (SOBC), where an individual is trained leadership attributes, tactics, maintenance and operational aspects of the networks and implements applied by the Signal Officers. To be a leader in the Armed Forces takes certain attributes; a leader demonstrates self-discipline, initiative, confidence and intelligence; an individual should be physically fit and be able to work under strenuous conditions. Leaders solve problems fast enough, always taking into consideration the success of the operation, and respect for their subordinates and other army officers. A good leader show the way from the front and change to circumstances that are ever evolving and is judged by his/her ability to solve problems when faced by a difficult situation. The Signal Corps has allegiance to other armed forces units such as the National Guard and Regular Army. The functional areas in the branch include the following: FA24 Telecom Systems Engineer, FA34 Strategic Intelligence, FA40 Space Operations,FA47 Academy Professor, FA48 Foreign Area Officer, FA49 Operations Research/Systems Analyst, FA50 Force Management, FA52 Nuclear Counter proliferation, FA53 Information Systems Manager, FA57 Battle Command and Simulation Operations, and FA59 Strategic Plans and Policy.Advertising We will write a custom research paper sample on The Signal Corps Officer specifically for you for only $16.05 $11/page Learn More Branch accession The criteria of the branch accession depends mainly on the position one is willing to take, however special conside ration is given to those individuals who have bachelor’s degree or higher educational advantage in the relevant fields for certain positions and also those with physical ability. For instance, if an individual would like to become an FA 24, one is evaluated at the four and seven functional designation board and also the through the Officer Service Management Pilot Program. There are usually between two to five corps in the army and are recruited into the branch on a proportion of the general army in-take. Each year about twenty percent of the applicants are taken (U.S. Signal Corps 2003). Conclusion With the current advancements in warfare equipments, command and coordination can be attained through applying current information systems developing on the worldwide stage, thus an efficient and reliable team must be in place, and that is the Signal Corps Officers. The duty of the Signal Corps Officers is to control and enable communication and information services for the coordi nation and control of the military organs. Signal maintenance involves network operation and control of the electromagnetic spectrum; and engage in design, installation, maintenance, and running of information systems. For those intending to be recruited into the Signal Corps, one should recognize that being in the army is a challenging and demanding work, and one needs passion, zeal and professionalism in his or her work. Men and women in the Signal Corps team are well disciplined, self-driven, confident, hardworking and intelligent. It takes ones commitments and achievements to ascend up the seniority hierarchy. Notable branch alumni include: â€Å"General of the Army, Henry H. Arnold, Frank Capra, Tony Randall, Jean Shepherd, John C. Holmes, and Julius Rosenberg† (Raines 1999). Reference List Raines, R. R. (1999). Getting the Message Through: A Branch History of the U.S. Army Signal Corps. Center of Military History, United States Army, Washington, D.C., 350-407.Advertisin g Looking for research paper on history? Let's see if we can help you! Get your first paper with 15% OFF Learn More U.S. Army. (2000). Branch Skills. U.S. Army Signal Corps. Retrieved from www.hrc.army.mil/site/Branches-Skills/index.htm U.S. Army Signal Corps. (2003). Mission Statement. U.S. Army Signal Corps. Retrieved from www.branchorientation.com This research paper on The Signal Corps Officer was written and submitted by user Maurice Paul to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Tuesday, November 26, 2019

Essay on Analysis And Results

Essay on Analysis And Results Essay on Analysis And Results Results and Discussions The questionnaire provided some very interesting and refreshing findings. Such findings emerged, which showed a clear correlation of poor food habits for adolescents of both genders, as an overwhelming 95% in each case had not opted for the â€Å"well balanced† option. Fears of the author raised in secondary research were present as the figures showed adolescents are not placing a control on their food habits and evidently letting other factors influence food choice rather than their body’s health. The majority of females tend to have opted for high fatty foods with an outstanding 35% and 25% for sugary foods. Males like the females had a high fat intake with 25% coupled with a high processed food percentage. Males unlike females had a higher starchy food based diet (15%), however this may be a result of more sport driven males and a general concern for their health and fitness. These findings collaborate with figures in secondary research, that adolescents today have p oor food habits and backs up the trend of obesity in this age bracket. A recent survey carried out by Priory Clinic in 2004 showed evidently our food habits can reflect our moods. Also, a spokesman from the Eating Disorders Association concluded on this survey that â€Å"It goes to show that emotions affect the way that we eat. The author can therefore clarify, it is a well known turbulent emotional time for adolescents and having seen the eating habits/diets of adolescents, the author can suggest a strong link between the lack of structure, discipline and concern of emotions and their. Furthermore, an alarming large majority of both male and female adolescents revealed to believe food’s function was paramount in the diet for health and for satisfying emotions. With a colossal 55% of females choosing this option, the author can suggest females may be more emotionally unstable and use food and their diet for other reasons such as comforting. It is no secret females are â€Å"perceived† to be more likely to having an eating disorder, which is evident as one woman in 20 will have eating habits which give cause for concern; most will be aged 14 to 25 years old. (disordered-eating.co.uk) However, it is noteworthy that a quarter of female did opt for â€Å"food as essential to life and should not be abused and can have serious health implications† showing the author that not all females have less positive relationships with food and its function and showing that the author’s belief of little awareness is not unanimously true. It could be suggested more females tend to study Home Economics at school and so have a better understanding of what foods real function is and may give light to why only 15% of males choose this answer. Moreover, males had a lower yet still high association of food is important for our health and emotions with 45% and suggests emotional eating is evident in both genders. However it is the suggestion of the author that males are less likely to admit to having emotional problems and this figure could be deemed inaccurate. Further findings reinforce the authors belief that comfort eating may have been encouraged from a young age. With an expected 55% of females and 45% of males who chose yes to being comforted with food in an emotional situation at an early age, the author can suggest that parental influence and how children dealt with emotional situation from an early age, has an enormous part to play in the reason so many adolescents today feel the need to be comforted by food for comforting our emotions. An article from www.articlescnatch.com reinforces the authors beliefs raised in secondary research as they conclude â€Å"A child is even more likely to become an emotional eater later in life when food is used as compensation for the bad feelings associated with life’s hard knocks. The link between feeling victimised and eating can create life-long patterns of emotional eating.† The author can conclude

Friday, November 22, 2019

Chapter 31.1 1-9 Flashcards Example for Free (#31)

Chapter 31.1 1-9 Created new ideas on space, time, energy and matter. He created the theory of relativity, how motion is the key to his idea. Relative motion is the key to Einsteins theory so it was called the theory of relativity A Australian physician whos ideas were like Einsteins. He studied the human mind and said there was a â€Å"irrational† part of the mind where people did not know what was happening and they did whatever made them happy. The idea that there is no universal meaning to life German philosopher who argued that reason and democracy was destroying people’s creativity and actions. He wanted people to return to ancient heroic values and pride. A new art movement that was inspired by a world of dreams and real life A new style of music that emerged that was developed in New Orleans and Chicago. It was loose and lively. He was the first American pilot who made the first non-stop flight across the Atlantic Ocean. In your opinion, whose contribution has had the most lasting impact? I think Albert Einstein because his ideas were very revolutionary and they are still used today. They put a base idea to use for the rest of time. Why were the ideas of Einstein and Freud revolutionary? Because they showed how people and things worked and their minds and their ideas are still being used today How did literature in the 1920’s reflect the uncertainty of the period? People were uncertain of wether to keep using democracy or start using their ideas and being creative. What impact did the increased use of the automobile have of the average people? Families were able to travel more for fun, cars were more affordable, it made transportation easier and faster and more fun. Why do you think writers and artists began exploring the unconcious? I think so because they wanted to see how different parts of the human mind worked and why this one part was so different. Why did some women begin demanding more political and social freedom? Because new things were being created and women wanted the opportunity to have more political and social freedom. Why were new medical treatments and inventions developed during WWI? So new weapons could be improved or created and used as battle tactics in WWII or any upcoming fights â€Å"Buy a radio today! Listen to latest news, plays and live sporting events on the air!† Einstein QUIZ HYBRID Atomic Bomb Controversy Einstein Child Einstein Chap 26 Sec 5, Chap 28 Sec 1Questions Part VI: The Twentieth Century Chapter 7: EMR, Planck, Einstein, de Broglie, Bohr APUSH- CH. 34 & 35 Philip Glass Knee Play 1 from Einstein On The Beach company About StudyMoose Contact Careers Help Center Donate a Paper Legal Terms & Conditions Privacy Policy Complaints We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy We will write a custom sample essay on

Wednesday, November 20, 2019

Sociology questions Essay Example | Topics and Well Written Essays - 500 words

Sociology questions - Essay Example By integration, the structural assimilation from may be on the primary level where minor group members enter the cliques and clubs of friendship in the dominant society or on the secondary level in which group members penetrate organizations or public institutions made by the dominating class. Intermarriage is another form of assimilation which allows members of the minor group to have marital engagement with the members of the dominant group to bring the lower status at a much higher level. In the case of pluralism, acculturation is a form taken by the group as it chooses to maintain its own identity whereas cultural differences are almost negligible in structural pluralism and the groups may be designated at different points within the social structure. Equivalently, pluralism may take integration without accumulation as the third form. (2) The experience of conquest and colonization differed for men and women. Summarize the gender differences in the experiences of African Americans, American Indians, and Mexican Americans. Why did these differences occur? In general, gender differences have stereotyped Afro-American men as hypermasculine and oversexed while Afro-American women are the ones capable of being ‘welfare queens’ and giving a significant number of births. African American men and women alike have shown great support at political struggle toward feminism and egalitarian views of men’s and women’s roles though Afro-American women display much liberalism. Mexican American men, on the contrary, have often been supposed to possess traditional gender functions though it still depends on the generation to which a man belongs and the type of experience with family under force of labor. Despite certain standards traditionally set by parents for their daughters, the latter, as Mexican American women in the making, behave with

Tuesday, November 19, 2019

The effect of immigration on US economy Essay Example | Topics and Well Written Essays - 1250 words

The effect of immigration on US economy - Essay Example This decrease was a result of reduced job opportunities and increased law enforcement. (Giovanni 24) Despite this reduction, researchers found that the reproduction could have contributed the reduction of immigrants. A good number of immigrants have children, who are recognized legally as US citizens, others intermarried gaining their citizenship by marriage. Although it is hard to estimate the actual number of immigrants living in the US, researchers estimated that a third of the total population living in the US is illegal. Recent reports released by the center for immigration studies showed that in the year 2012, 12 million immigrants arrived in the United States temporally using non-immigrants visas. This figure translates to a 50% total population by the year 2000. Significant number of these illegal immigrants was from Mexico. For over a decade, there has been rapid distribution of immigrants in the United States. Georgia reported the immigrant population growth rate of 152% between year 2000 and 2007. California grew by 10.2%, registering the largest number of immigrants in the United States. Consequently, California can comfortably offset its fiscal cost. Although this immigration may be caused by historical and geographical factors, economic growth is achieved. For instance, if a state is experiencing rapid growth in terms of economic conditions, it might end up encouraging immigrants and affect income, output and employment. Analysis by various physiologists says that, reasonable arguments are being raised to protect all American-born workers from competition from immigrants. The United States government is enforcing strict laws to prioritize recognition of American born citizen (Nwosu, Batalova and Auclair 56). Immigrants are allowed to keep transportation, natural resources, construction and maintenance occupation and material moving occupations. On the other hand, the

Thursday, November 14, 2019

SORRY, it’s my entire fault. :: English Literature Essays

SORRY, it’s my entire fault. I wish I had not done it. If I had been more sensible, the accident would not have happened; but it’s no use saying that now. One day at school last term, we didn’t have very much to do. The teachers had all gone to a staff meeting, and most of us in Form 4A were chatting, joking and reading magazines. Vincent, who had to prepare for an overseas examination, was the only one who was working. He had a large Physics book in front of him and was making careful notes in an exercise book. He looked so serious that I suddenly had a marvelous idea for a joke. I crept up behind him and quickly snatched his glasses from his face. The others in the class roared with laughter, as I took him completely by surprise. Even the girls over on the other side of the room giggled. One girl told me to give the glasses back., but I knew she was not serious. Everybody was enjoying the joke except for Vincent. â€Å" Please,† he begged, â€Å"give me my glasses.† He stood up and moved towards me. I turned round and threw them to Raymond, who was behind me. Unfortunately Raymond wasn’t expecting this and he missed them. The glasses fell on the cement floor and both lenses were shattered. One or two people laughed, but then the room fell silent. They had been expensive glasses with metal frames, and the lenses were tinted. Vincent had to wear them in the sun as well as indoors. â€Å" Vincent, I’m sorry,† I apologized lamely. â€Å" I meant it as a joke†¦Ã¢â‚¬  Vincent didn’t reply. I’ll help you buy a new pair,† I promised. But he wasn’t listening to me. If he had been angry, it would have been better; but by ignoring me, he made me feel very small. I didn’t know what to do. A lot of us in Form Four came to school by bicycle or motorbike. Vincent had a motorbike, given to him by his father. I was rather jealous, because I came on an old bicycle, the same one that I had been using since I was in Form Two. After school I saw Vincent go to the stand by the gates, pull out his motorbike, get on it and ride off alone. I felt extremely sorry about what I had done, but I thought that if I could find enough money for a new pair of glasses we might be friends again.

Monday, November 11, 2019

Preparing To Conduct Business Research Essay

Introduction In conducting business research for the NFL organization instruments to collect data and conduct interviews will need to be used. The appropriate sampling and research methods will also be discussed for this research process. The NFL organization will see great benefits from conducting this research to reach the right conclusions about the problems they are facing as of late with their players violating the league’s personal conduct and substance abuse policies (â€Å"2014 NFL Fines/suspensions Tracker†, 2014). Their players have also been a part of many domestic violence arrests. (Morris, 2014). Sampling/Research Methods For this particular research, this study will require purposive sampling. The participants will have to be chosen arbitrarily for their unique characteristics, experiences, attitudes, or perceptions. Then as conceptual or theoretical categories of participants develop during the interview process, new participants will be sought out to challenge emerging patterns (Cooper & Schindler, 2014). The first two groups will have to be NFL players who have a history of being involved in personal conduct and substance abuse violations, and those who do not. Individual interviews will have to be conducted face to face during the player’s practices or other down time they may have. If they choose to participate in the study, individual interviews will allow each player to feel more comfortable sharing truthful information about themselves and their possible involvement in personal conduct and substance abuse violations. The interviews will be semi-structured in nature because semi-structured interviews develop a dialog between interviewer and participant, and use the skill of the interviewer to extract more data and a greater variety of data, and can achieve greater clarity and elaboration of  the participant’s answers (Cooper & Schindler, 2014). Instruments to Use to Collect Qualitative Information The instrument that will be used to collect this qualitative information will be survey via personal interview. This is because the depth and detail of information that can be secured is greater. The interviewer has the ability to improve the quality of information collected with this technique over any other methods. This is because the interviewer has the ability to observe the participants and see if they are having a hard time understanding questions and make it so that the participants can relate to them and feel more comfortable overall responding to them considering the nature of the questions that the NFL players will be answering (Cooper & Schindler, 2014). Appropriate Sample Method The appropriate sample method for this research is a probability sampling because personal records of the players are already on file and they can choose narrow down the candidates for the survey to determine the best ones. Although with all the care taken for the survey â€Å"some people will refuse to participate† (Cooper & Schindler, 2014). Due to players refusing to participate â€Å"sampling error is likely to rise† and the researchers would take that into account when determining the sample method (Cooper & Schindler, 2014). Sampling Frame The sampling frame that would be used for this research study would be drawn from the roosters of the current players that are currently held by the coaches. To increase the sampling group this would also include previous players that had been involved with the league (Cooper & Schindler, 2014). The researchers would pull from a â€Å"larger population and then use a screening procedure to eliminate those who are not members of the group† that the team wishes to study (Cooper & Schindler, 2014). Players have been accused of the infraction in the past or currently have a case pending will not be included in the survey. The players will be assigned numbers and chosen at random to be surveyed. Appropriate Sampling Size â€Å"How large a sample should be is a function of the variation in the  population parameters under study and the estimating precision needed by the researcher† (Cooper & Schindler, 2014). Due to the variance that could arise within the population the sample of the research would need to be larger to account for the variance (Cooper & Schindler, 2014). The sampling size will also be large due to the smaller error range needed to determine the punishments for the players that commit break the player code of conduct set by the league. Cost considerations would not affect the size of the sampling because the current and former players will not be compensated for their survey. Sample Size The sample size regarding this particular experiment will be determined as followed: the first sample group will be NFL players known for having a history in being involved in personal conduct and substance abuse violations and the second sample group will be NFL players who do not have a history in either of those regards. As of now in the 2014 season, 41 NFL players have been suspended for substance abuse or personal conduct that can be interviewed in the first group and the remaining 1,655 players to choose from in the second group (â€Å"2014 NFL Fines/suspensions Tracker†, 2014). Qualitative Methods Being Used The qualitative method being used in the experiment is survey by face-to-face interview. The benefit to a face-to-face interview is being able to observe and record nonverbal as well as verbal communication (Cooper & Schindler, 2014). It is believed that this method will produce the most honest, truthful data and in a study like this it is important to make your samples feel comfortable in opening up. Statistical Tests Being Used A powerful statistical test is recommended for this experiment. The number of players who have been suspended is too low, so it’s important to make sure the sample size will give enough data to make the experiment valid against the interviews done in the second group. Results and Conclusions The individuals that are in charge of gathering the data that is needed to create new policies for off-field incidences is going to make sure that they get everything they need to make new policies. They are going to want these  new policies to stay intact and not change every year. From the results, the NFL should be able to answer the original research question, â€Å"What should the off-field punishments be based on what the incident was?† In conclusion, the NFL was made aware that the policies for punishment of off-field incidences wasn’t strict enough. The NFL had to start by conduction interviews with players that were open to sharing information. The instrument that was used is qualitative information. The appropriate sample method for this research is a probability sampling because personal records of the players are already on file and they can choose narrow down the candidates for the survey to determine the best ones. Once all the information was gathered, the NFL was able to share the data by creating new policies for off-field incidences. References 2014 NFL Fines/Suspensions Tracker. (2014). Retrieved from http://www.spotrac.com/fines-tracker/nfl/2014/suspensions/ Cooper, D.R. & Schindler, P. S. (2014). Business research methods (12th ed.). New York, NY: McGraw-Hill/Irwin. Morris, B. (2014, July 31). The Rate of Domestic Violence Arrests Among NFL Players. DataLab. Retrieved September 26, 2014, from http://fivethirtyeight.com/datalab/the-rate-of-domestic-violence-arrests-among-nfl-players/

Saturday, November 9, 2019

Propose a Job Specification for a Management Trainer

The Management Trainer need to ensure the high level of customer services of the whole company and trainings have been delivered to relative staffs and performed in essential functions afterward. He / she is also responsible for the overall direction, coordination and evaluation of the training programmers. Accountable: He / she will be the management link of company, management and general staff. He / she needs to make sure the programmers effective and suitable for those participate in the courses. Also, he / she is the one who control the training budget of company.Knowledge and Experience: – Educated to degree level, preferable in Psychological, Human Resources, Training or Business Administration. * The reason why need to hire a degree holder is to make sure he / she is appropriately trained and got enough knowledge to fulfill this position. – Over 10 years' working experience in airline industry or customer services field, with more than 5 years relevant experienc e in development and management area is preferred. * To hire an experienced staff will provide a revelation of organization's operations and their training.He / she may easily find the organization's needs and provide the new solutions and trainings. – A consulting level in Human Resources and Training areas are welcome. * Desirable to hire a professional in training field. – Excellent presentation and communication skills with different levels of staff. * As he / she needs to do survey, interview, audit and analysis with different levels of staff, good presentation and ability to communicate with the others is very important for this position. Proficiency in written and spoken Chinese, Mandarin and English. As Cathy Pacific is a global airline, there are many different nationalities of staff. He / she will need to provide trainings in different languages – Chinese, Mandarin and English. So high level of written and spoken skills in these 3 languages is very imp ortant. – Excellent computer skills in MS Word, Excel and Powering. * Nowadays computers are used everywhere in business, especially this is the position of management trainer, he / she must need to use different kinds of software to prepare training materials.Explanation of the various requirements proposed in Job Specification. Job Description: – Analyze the needs of different focus group of management through survey, programs that meet the management team's learning needs across the customer services, administration services and marketing expenses. – Foresee the airline process risk and put the solutions into training programs. – Support the development of new technology then introduce and process the training. – Develop a close working relationship in between different departments to promote discussion and conversation on training.Assist the management to overview the operation team and make sure they have provide excellent customer services to our passengers. Management training is essential to Cathy Pacific as the most positive benefit is better employees. A development of management is part of the way to make improvement of the business. Also, good training is a good benefits package for management staff that can grow their loyalty of company and reduce the turnover rate. Through the training, employees can understand what are the company's goals and set a clear objective to the staff under they managed.

Thursday, November 7, 2019

Foursquare ads Essay

Foursquare ads Essay Foursquare ads Essay Forsquare self-service add platform became available for all small businesses. Beta testing started in July which involved a particular group of participants, was successfully finished and now it is open to 1,5 million business registered. Forsquare Ads is a new service that gives merchants an opportunity to create an ad and track the user activity connected to this ad (number of clicks and visits to the merchant's location). Forsquare seems to be very excited about new product and the idea that the actual user activity could be measured, the company wrote in a blog post: "We're moving past the days when business owners have to figure out if a "like" or a "click" has any meaning in the real world; now they can tell if someone who saw their ad actually walks into their store." However the appearance of advertising in Forsquare was predictable, because of company's financial situation. $112.4 million has been received by Forsquare from investors. The reported revenue for the last year is just $2 million. The main objective for creators of social media is making money from the site, app, blog, etc. Monetization of a product could be done in different ways, but always should be well planned to be effective, any mistakes could lead into decrease in user's attraction to the product and even in lost of existing and potential users. In case of Foursquare there recenly was a persistent belief, that the company just does not know how to make money. Foursquare took $41 million in debt earlier this year. Taking into account that the company reported revenue was just $2 million last year, the future didnt seem to be very promising. The only way for the company to stay afloat was to find out a new way of generating a revenue. I guess the new advertising method announced by Forsquare is a great start and potentially a chance to be independent. With the launching of new service, Foursquare is going make between $10 million and $15 million this year, according to Business Insider businessinsider.com/foursquare-pulling-in-1-million-ad-deals-2013-8 The new self service ad solution was created in a very smart and convenient way. First of all it is easy to use by merchants. There is no requirement for technical integration or negotiation with sales representatives. Everything is simple and could be done in just 1 click. The amount of payment is small and could be paid by credit card. Second, it gives a lot of information to merchants, now they can pay not for advertising by itself, but for user activity (only when user clicks on ads or redeems the offer), tracking the effectiveness of a particular promotion. Moreover, now merchants dont have to find the potential customers, foursquare does it for them. The company claims that it has enough data about users activity to understand which places to offer and whom to offer. "I think we have a really good idea of who the best customers are for businesses because we're in the business of making recommendations," Noah Weiss, Foursquare's director of product, told CNET. ( http://news.cnet.com/8301-1023_3-57607309-93/hungry-for-money-foursquare-dishes-out-self-serve-ad-tool ) Now the idea of foursquare ads is to give a right recommendation to right people. That means, that as a foursquare user you will see the promotions from local places that supposed to be interesting for you. Sounds interesting as far as foursquare could really determine the relevant offer. Taking into account that it was a decrease in foursquare popularity in recent time, many foursquare users stopped to check-in in every place they visit, some of them check-in only in new places in order to save them in the activity list. That means the data is not so accurate as it supposed to be. So there is a

Monday, November 4, 2019

Mgmt 4440 Essay Example | Topics and Well Written Essays - 500 words

Mgmt 4440 - Essay Example University of Colorado mission, vision value statement says that they value their campus community, employees and their institutional heritage. It also says that they achieve organizational excellence through; A safe environment, An engaging workplace, Staff development, Teamwork and partnership, Integrity and accountability, Open and respectful communication, An inclusive community, Quality, competitive, value-added services, Innovation and continuous improvement, Environmental sustainability etc (University of Colorado at boulder: Mission, Vision, Values). When we compare the actual performance management against the vision, mission, value statements, we can conclude that most of the claims made in the mission, vision, value statements are reflected in the actual performance management system. In other words, the CU performance management process is directly connected with the employee’s performance plan and the strategic visions of the university. â€Å"The supervisors mea sure an employee’s performance contributions not only in terms of skills, competencies, and outcomes and how her/his individual position contributes to achieving the goals of the work unit, but also in terms of a positive contribution to the strategic direction of the campus† (UNIVERSITY OF COLORADO PERFORMANCE MANAGEMENT PROGRAM, p.6).

Saturday, November 2, 2019

Consumers' Unethical Belief and Attitude toward Counterfeiting Essay

Consumers' Unethical Belief and Attitude toward Counterfeiting - Essay Example The main issue is the consumer has the benefit of choice. A product may be counterfeit. But it may be as good as or better than the original. The customer is in no position to ascertain the true value of the product unless he buys it. However, his unethical belief may be product-specific. He may or may not be willing to test counterfeits of each and every product. For instance, clothes. The fashion business is highly fluid in the matter of originals and counterfeits (Ha, Sejin & Lennon, Sharron, 2006). Depending on the government's strength and the rule of law prevalent in the region, the consumer's reliance on counterfeits may be rewarding or counterproductive and the question of ethics does not bother the consumer because he has paid for the goods even if it is counterfeit (Tatnall, Professor Arthur, 2008). Consumer's belief and attitude rotates around the single, dominant factor that he is paying for the product and hence it does not matter if the product is counterfeit. If the counterfeit provides him with as much or better services than the original, his purchase of such goods does not bother him at all on the matter of ethics. It is true that an informed society is more tolerant of unethical belief. It also has a higher anti-business attitude because there is greater awareness of what is going on in big business houses. Big business houses have problems with ethics (Friedman, Hershey H et al, 2008, p38). They make choices between the greater evil and the lesser evil in the regular course of their business. This does not get reflected in their balance sheets or profit and loss account. They have to gloss them over. With globalization and use of the information technology, large (and even small) business houses make no bones about dubious business practices. The original manufacture too deigns to resort to counterfeiting to realize cost and other benefits. The practice is too ingrained and enmeshed between the original and the counterfeit to separate one from another. Nothing is lost in the process except consumer's cynicism and respect for the original (Decker, Melissa A, 2004, p6). In the ultimate analysis, it is difficult to hold on to ethics and do business at the same time. By our view of ethics, we even blame the Almighty for committing many blunders. Also, the different shades of ethics do not have the same order of value in the eyes of different individuals. The world highly differs in ethical standards between individuals. Business must serve its own interests, setting the best examples in the process. Sometimes, their choice may not appear morally correct. Technically, however, business may not have committed any offence. Nonetheless, if the consumer is unhappy with a company's stance, it will result in anti-big business attitude (Sender, Katherine, 2002). Consumers with more tolerant of unethical belief will have lower social cost of counterfeit attitude If the consumer takes social cost into account, he will not be able to make use of his freedom of choice. The